Yep complete nitwits. Used to local shopping, most likely trade economy, in those Bavarian backwoods. Never so much as ordered from AliExpress let alone negotiated an international transfer deal, this Hoeneß fella. Must be new to the game.
Dude you even know what you're talking about? Or is this this famous English humour us folks don't get?
Edit: well maybe he thought all English managers were as gullible as those suckers who bought Hargreaves and Schweinsteiger when everyone knew they were finished. That I don't know.