The Ruby Rose thing feels like when people decide to focus on small negatives so they get to cry about how PC culture has gone mad.
The "row" wasn't even widespread and most of the "outrage" was actually her being cast because she's a superlatively shit actress (which made it seem like they just cast the first LGBT actress they could find) rather than her not being "gay enough". But yeah, SJWs.
The Jack Whitehall issue is more interesting. Though, again it seems to be a small fraction of people complaining, but it's been blown up. At some point, the "PC gone mad" people will find out they actually outnumber the SJWs.
Don't agree. The "row" however small it may be caused her to shut down her twitter. Essentially this is the same kind of cyber bullying that several women accuse right wing social media trolls of. Besides any argument along the lines of "how gay" someone is should be criticized even if it is only being perpetuated by a small section of zealots. Shit actors are hired everyday so there is nothing new there.