Well of course, one way to measure the size of a club is attendances. But I'm afraid that gets into the realms of 'we have more history', 'we've won more trophies', 'we sell more shirts'. Yes it's fine for banter between fans. But this whole 'my club is bigger than yours' is just that - banter
The discussion was however about financials, specifically social media & digital income streams. Everyone now accepts that the more money a club has, the more chance of success. Whatever doping (to use your expression) has gone on at Chelsea, their turnover (which is not money from Abramovich) is now greater than liverpool's. Liverpool can get all the fans on match day they want but right now, they have less money to spend from real, genuine, commercial revenue. I'll not get too deep into the arguments about how much of City's income is 'real', suffice to say that I'd love to hear a good argument as to how City isn't a significantly better natural fit for Etihad as a sponsorship recipient than Arsenal is for Emirates. If anyone doesn't think that Etihad aren't getting value for money out of the deal considering the amount of coverage they receive then I'm struggling to see how sponsors of the other big PL clubs are either
Cyberman posted above: Utd are the best run club in world football at generating money, thats the difference.
We are still the face of English football, we are on prime time tv across the world and our results are regularly the leading story in EPLs worldwide coverage.
Given how much 'bigger' United are than City (which they absolutely are, by a large margin, in terms of fans, both for matchday attendance and globally), I'm not sure that generating only 20% more income than City (approaching £600M compared to approaching £500M) makes them the best run club in world football at generating money. I'd expect, if it was that well run, for the difference to be much greater ?