are you seriously telling me Adele is more popular with
the youth of America?
That was my premise. That the youth culture has shifted towards the hip-hop scene. How many rock-n-roll bands are popping? The biggest artist are mostly int he hip-hop version of Pop: Beyonce, Rihanna, Drake.
and for all those wondering why this is an issue. It's not. I was making the argument that Pogba is a marketing asset to any team, since he embracing current pop-culture. He participates in the viral world, which relies heavily on hip-hop for references.
What other footballer has this much swag? Dude oozes cool.