Tsarnaev was the subject of a cover story for an August 2013 issue of
Rolling Stone entitled "The Bomber: How a Popular, Promising Student Was Failed by His Family, Fell into Radical Islam and Became a Monster."
The magazine drew large amounts of criticism for this decision. Boston Mayor Tom Menino wrote that the cover "rewards a terrorist with celebrity treatment. It is ill-conceived, at best, and re-affirms a terrible message that destruction gains fame for killers and their 'causes'"[117] while Massachusetts State Police sergeant Sean Murphy stated that "glamorizing the face of terror is not just insulting to the family members of those killed in the line of duty, it also could be an incentive to those who may be unstable to do something to get their face on the cover of Rolling Stone magazine."[118] The New York Times used the same photo on their front page in May 2013,
[119] but did not draw criticism.
Rolling Stone columnist
Matt Taibbi criticized those who took offense at the cover, arguing that their offense-taking was the result of their associating
Rolling Stone with glamor instead of news,
[120] stating that
The New York Times did not draw the criticism that
Rolling Stone did, "because everyone knows the
Times is a news organization. Not everyone knows that about
Rolling Stone... because many people out there understandably do not know that
Rolling Stone is also a hard-news publication."
[120]
The editors of
Rolling Stone posted the following response:
Our hearts go out to the victims of the Boston Marathon bombing, and our thoughts are always with them and their families. The cover story we are publishing this week falls within the traditions of journalism and
Rolling Stone’s long-standing commitment to serious and thoughtful coverage of the most important political and cultural issues of our day. The fact that Dzhokhar Tsarnaev is young, and in the same age group as many of our readers, makes it all the more important for us to examine the complexities of this issue and gain a more complete understanding of how a tragedy like this happens. –THE EDITORS
[121]
Hours after this happened, many retailers that sold the magazine, such as CVS Pharmacy,[122] BJ's Wholesale Club (which also no longer sells any future Rolling Stone issues),[123] and others, announced that they would no longer sell the issue.
[124]
In December 2013, the
Rolling Stone Tsarnaev cover was named the "Hottest Cover Of The Year" by
Adweek magazine, with newsstand sales doubling from 60,000 to 120,000.
[125][126] The photo on the cover was taken by Tsarnaev himself, not a professional studio photographer.
[127]